By Margaret Yekulis
@myekulis

Social media is of course the new, exciting thing in online marketing. Yes, it has been around for several years, but I say new simply because there’s alway ...

By Randy Reiser

Amongst marketing professionals, it is a well-known fact that products and services generally follow a life cycle, from market introduction to saturation and decline. Histor ...

By Margaret Yekulis • @myekulis

As many may remember, Chrysler debuted a pretty powerful commercial during the Super Bowl. Th ...

By Margaret Yekulis • @myekulis

In the past, when tragedy would strike, people would make phone calls to one another to find out what was going ...

By Margaret Yekulis • @myekulis

How many of you check in as soon as you step foot into a restaurant? A shop? You may have heard the idea before ...